Smart Lead Scoring

Meet Max Qualifier

The AI-powered lead scoring engine that analyzes 50+ data points — including property characteristics, weather events, system diagnostics, and financial capacity — to tell you which leads are most likely to close. Works for HVAC, roofing, electrical, plumbing, solar, and generator contractors.

Why Max Qualifier?

Smarter prioritization. Higher close rates. Less time wasted.

Automatic Scoring

Every lead gets a Gold, Silver, or Bronze qualification based on home equity, property value, system age, weather impact, buying signals, and more. No manual work required.

Predictive Intelligence

Max Qualifier learns from your closed deals to identify patterns and predict which leads will convert. Gets smarter over time.

Instant Prioritization

Your CRM automatically sorts leads by score. Call the 90+ scores first and watch your close rate skyrocket.

Filter Out Time-Wasters

Low scores indicate leads that lack equity, have old properties, or show no buying signals. Skip them and save hours every week.

Custom Scoring Rules

Adjust scoring weights based on what matters to your business. Prioritize home equity, system age, or location - you decide.

Performance Analytics

Track close rates by score range. See which data points correlate with deals. Continuously improve your process.

Who Uses Max Qualifier?

Any contractor who wants to close more deals with less effort

HVAC Companies

Focus on homeowners with 10+ year old systems, high equity, and available rebates. Skip renters and low-equity leads.

Roofing Contractors

Prioritize leads with older roofs, storm damage history, and sufficient home equity for financing.

Solar Installers

Target homeowners with high energy costs, suitable roof orientation, and maximum available tax credits.

What's Included in Every Report

8 comprehensive data categories provide everything you need to qualify and close leads

1. Home Equity & Financing

Real-time equity calculations, mortgage estimates, financing qualification status

2. Property Values & Trends

Prop Smart+ AVM estimates, comparable sales, appreciation trends

3. Permit Data & System History

System ages, installation dates, contractors, and full permit history timeline

4. Energy Costs & Savings

Estimated annual/monthly energy costs and projected savings by upgrade type

5. Rebates & Incentives

Federal IRA credits, state programs, utility rebates with specific dollar amounts

6. Home Attributes & Features

Beds, baths, sqft, HVAC type, construction details, roof material, pool status

7. Improvement Opportunities

Prioritized recommendations with cost-benefit analysis and annual savings projections

8. Lead Scoring & Need Analysis

The Power of Max Qualifier: AI Gold/Silver/Bronze lead qualification, need level assessment, urgency indicators, and priority recommendations

How Max Qualifier Works

Max Qualifier automatically scores every lead using 50+ data points so you can focus on the deals most likely to close.